An energy drink in blue raspberry flavor splashing out of an open bottle next to a prime hydration bottle in blue raspberry flavor.
An energy drink in blue raspberry flavor splashing out of an open bottle next to a prime hydration bottle in blue raspberry flavor.

Brands that embolden the world

 Displayed side by side are four refreshment options: a Breezberry energy drink, Prime Hydration in Blue Raspberry, a Cherry Slush-flavored energy drink, and Prime Hydration featuring the Rocket Pop flavor.  Displayed side by side are four refreshment options: a Breezberry energy drink, Prime Hydration in Blue Raspberry, a Cherry Slush-flavored energy drink, and Prime Hydration featuring the Rocket Pop flavor.

WHO WE ARE

Congo Brands is a full-service product development hub, creating innovative brands from conception to reality—in a bold, dynamic, extraordinary way. In partnership with influential creators and entrepreneurs, we’ve created some of the most cutting-edge consumer packaged goods (CPG) brands on the market including Alani Nutrition, PRIME, and more. Made up of thought leaders, tastemakers, and trend setters, we're pioneering industry methodology, one disruptive product at a time.

KSI and Logan Paul, each proudly displaying a Lemonade-flavored Prime hydration drink, adding to the lively atmosphere. KSI and Logan Paul, each proudly displaying a Lemonade-flavored Prime hydration drink, adding to the lively atmosphere.

INFLUENTIAL FOUNDERS

We've cracked the code on bringing brands to life through collaboration with today’s most influential voices. With influential entrepreneurs and creators as founders, we’ve established a new era of hypebeast products and social media-driven brands. Our founders’ stories are as unique as the lifestyle brands we develop alongside them, creating products that foster community and spark connection.

CONGO AT A GLANCE

An energy drink in cosmic stardust flavor splashing out of an open bottle next to an alani energy drink in breezeberry.

ALANI NU LAUNCHES

Alani Nu got its start in 2018. Now developing and distributing 20+ products, the brand's breakout best sellers include Alani Nu Energy and Pre-Workout.

OUR SPECIALTIES

CHALLENGING THE NORM

Our brand experiences span the spectrum, from vibrant and cheeky to daring and iconic. Our founders are influential and our communities are loyal. We're not just making waves; we're shattering records, challenging the norm, and creating an uproar. Our brands embody a lifestyle—a culture of excitement, energy, and embracing life to the fullest. People across the globe look to our products to enrich their lives, propel them forward, and be a staple in all of life's moments.

OUR RETAILERS